Leading with the hook
The opening few seconds set the promise for the rest of the clip. We lead with the payoff, a clear claim or a strong visual — before any logo or intro.
Built vertical, built for sound-off
We shoot 9:16 and design for viewers watching with sound off. On-screen captions are treated as part of the storytelling, not an afterthought.
Pace and cut for retention
Short-form rewards momentum. We keep cuts tight, avoid dead air, and hold one idea per clip so viewers stay to the end.
Batch shooting
Shooting several clips in one session gives you weeks of content from a single production day, and lowers the cost per clip.
- One shoot day can produce 5–10 clips
- Repurpose: one shoot → Reels + Shorts + LinkedIn
- A steady posting cadence compounds over time
Frequently asked
How many Reels should we post?+
Consistency matters more than volume. One to three a week, sustained over time, tends to outperform occasional bursts. Batch shooting makes that realistic.
Do we need to shoot, or can you edit our footage?+
Both are options. We can shoot a batch, or cut Reels from footage you already have — see our editing service.
Can you write the hooks and captions?+
Yes — hooks, on-screen text and captions are part of the edit.